|
The following demographic statistics have been compiled
from information supplied by individuals filling out the
FIS"Customized Franchise Information Form".
|
CATEGORY
|
VISITOR
STATISTICS
|
PERCENTAGE
|
|
|
|
|
GENDER
|
|
|
| |
Male |
73% |
| |
Female |
27% |
| |
|
100% |
|
AGE RANGE
|
|
|
| |
25 - 34
|
39%
|
| |
35 - 44
|
44%
|
| |
45 - 54
|
11%
|
| |
55 & Over
|
6%
|
| |
|
100%
|
|
EDUCATION
|
|
|
| |
High School
|
14%
|
| |
2-year college
|
15%
|
| |
4-year college
|
46%
|
| |
Postgraduate
|
25%
|
| |
|
100%
|
|
INVESTMENT RANGE
|
|
|
| |
Under $25,000
|
17%
|
| |
$25,000 - 50,000
|
19%
|
| |
$50,000 - 75,000
|
12%
|
| |
$75,000 - 100,000
|
19%
|
| |
$100,000 - 150,000
|
15%
|
| |
$150,000 - 200,000
|
10%
|
| |
$200,000 - 250,000
|
4%
|
| |
$250,000 & Above
|
4%
|
| |
|
100%
|
|
NET WORTH
|
|
|
| |
Under $50,000
|
15%
|
| |
$50,000 - 150,000
|
25%
|
| |
$150,000 - 200,000
|
13%
|
| |
$200,000 - 300,000
|
18%
|
| |
$300,000 - 400,000
|
7%
|
| |
$400,000 - 500,000
|
12%
|
| |
$500,000 & Above
|
10%
|
| |
|
100%
|
|
REGION
|
|
|
| |
U.S. West
|
25%
|
| |
U.S. South
|
25%
|
| |
U.S. Midwest
|
19%
|
| |
U.S. East
|
25%
|
| |
International
|
6%
|
| |
|
100%
|
|
|
|